Twig is a skincare brand focused on delivering premium, thoughtfully crafted products that emphasize natural beauty and wellness.
The Goal
(02)
01
Brand Identity
Develop a distinctive and elegant brand identity that reflects Twig’s commitment to quality skincare and natural ingredients. This will set the foundation for all brand communications.
01
Brand Identity
Develop a distinctive and elegant brand identity that reflects Twig’s commitment to quality skincare and natural ingredients. This will set the foundation for all brand communications.
02
Packaging Design
Create sophisticated packaging that communicates Twig’s premium positioning and enhances the unboxing experience, aligning with the brand’s values and aesthetic.
02
Packaging Design
Create sophisticated packaging that communicates Twig’s premium positioning and enhances the unboxing experience, aligning with the brand’s values and aesthetic.
Our Process
(03)
(Step 01)
Research
Conduct in-depth market and competitor analysis to understand the skincare landscape and identify opportunities for Twig’s unique positioning.
(Step 01)
Research
Conduct in-depth market and competitor analysis to understand the skincare landscape and identify opportunities for Twig’s unique positioning.
(Step 02)
Strategy
Define brand positioning, tone, and visual language to ensure a cohesive and compelling identity that resonates with the target audience.
(Step 02)
Strategy
Define brand positioning, tone, and visual language to ensure a cohesive and compelling identity that resonates with the target audience.
(Step 03)
Design
Develop key brand elements including logo, typography, color palette, and packaging concepts that embody Twig’s premium and natural ethos.
(Step 03)
Design
Develop key brand elements including logo, typography, color palette, and packaging concepts that embody Twig’s premium and natural ethos.
(Step 04)
Delivery
Provide all final brand assets and packaging designs in formats ready for implementation across various mediums and production.
(Step 04)
Delivery
Provide all final brand assets and packaging designs in formats ready for implementation across various mediums and production.
Scope of Work
(04)
01
Brand Identity Development
Logo System, Color Palette, Typography System, Brand Guidelines Document
(investment)
TBD
01
Brand Identity Development
Logo System, Color Palette, Typography System, Brand Guidelines Document
(investment)
TBD
02
Packaging Design
Primary and Secondary Packaging Concepts, Print-ready Artwork, Packaging Guidelines
(investment)
TBD
02
Packaging Design
Primary and Secondary Packaging Concepts, Print-ready Artwork, Packaging Guidelines